This mischievous, fun party loving brand just can’t stop growing. Adding to the long established Cuvée des Trolls and Rasta Trolls, our client decided to adapt to emerging trends and introduce the Lowa low/no alcohol beer to their Trolls range. Coming in at a remarkable 0,3% alcohol, this fruity zesty beer is brewed with the unique Motueka hops from far away New Zealand. This source of inspiration was more than enough to help infuse this member of the family with their own unique Lowa Trolls character. This starting with the Lowa sub-brand name naturally, which isn’t shy with what this product is all about. Highlighting this variant with a knockout cyan blue colour code, we pimped the visual identity with celebratory Polynesian vibes and Troll characters that really bring the concept to life.

Calling all LOW lovers to the party.