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GREEN T'E by Lima
A range of refreshing on-the-go organic teas
Lima, a well known player in the world of healthy and organic products, was looking to expand within their tea range. With more and more tea bars and shops popping up, always in search for new drinks, they decided to launch an even healthier but also fun range of refreshing on-the-go organic teas.
Each flavour has a Green Bancha tea base to which a specific Superfood is added. The range comes in three funky flavours, Pomegranate & Goji, Ginger & Cardamom, and Elderflower & Acerola.
The new designs are colourfull, fun and have a healthy feel. Focus lays on a green tea leaf symbolising the natural extraction of flavour.
Together with the introduction of the new tea’s, Lima launched a new ‘plastic soup’ campaign.